HEY, I’M KALEB. LET’S BUILD SOMETHING.

You saw what AI can do.
Now make it yours.

KALEB WEBB / FROM YOUR FEED TO YOUR FIRST BUILD

Claude. ChatGPT with GPT-6 Astra. Higgsfield. Grok Bot. I’ll show you how to use the tools all over your feed, one build at a time.

$197 one-time · No code or tech background needed.

ClaudeChatGPTGPT-6 AstraHiggsfieldCodexGrok Bot
30 builds, in order24h answer when you’re stuckYours to keep and useSCROLL TO SEE WHAT YOU CAN MAKE ↓
01 / THE POSSIBILITIES

What would you
build first?

Use AI for your work, your life, or the thing you’ve always wanted to try. Here’s a starting point.

ClaudeChatGPTGPT-6 Astra
FROM A QUESTION TO SOMETHING USEFUL

“Here’s my week.
Help me make a plan.”

Your prioritiesA plan you can changeA morning check-in
Start in Claude or ChatGPT with GPT-6 Astra.

Give it your context, organize a project and learn to check the answer.

FOUNDATION WEEK

Example concepts show what you can make. Tool access depends on your plan. Grok Bot is an optional build with its own eligible plan.

02 / YOUR PATH FROM ZERO

The 30-Day
Challenge.

Start with Claude and ChatGPT with GPT-6 Astra. Then make videos in Higgsfield, build websites in Codex, and give Grok Bot a job. Follow the lessons and build alongside everyone else.

$197 one-time
for this Season

Season 1 starts October 19, 2026.
Keep this Season’s lessons for good.

Three blocks. A whole new toolkit.

Day 1Day 30
DAYS 1–7The foundation

Claude + ChatGPT with GPT-6 Astra. Set up both, then put them to work.

DAYS 8–28The builds

Higgsfield, Codex, Grok Bot. Images, ads, sites, apps and agents.

DAYS 29–30Your final build

Try it on your own. Keep the work and the know-how.

  • The full builds, in order

    Every prompt, guide and file in one place.

  • People building with you

    Share your work and see what others make.

  • Help within 24 hours

    The Desk answers when you get stuck.

30builds to work through
8assistants to install
1place for everything
WATCH

See the build happen.

Follow a recorded lesson on your own computer. Pause whenever you need.

MAKE

Try it with your own idea.

Use the prompt and files, then shape the result around something you care about.

KEEP

Have something to show.

Post your build. Ask for help. Come back to this Season’s lessons whenever you need.

Kaleb Webb smiling in his studio
Kaleb WebbFOUNDER / WEBB LABS
THE PERSON FROM YOUR FEED

Hey, I’m Kaleb.
Let’s build something.

I use AI in the businesses I run, across automotive, real estate and media. I’m an operator. I learned these tools by putting them to work.

Webb Labs is where I show you how. We start with a real job, build something useful, and make sure you know how to use it yourself.

You bring the idea you’ve been sitting on. I’ll show you a place to start.

03 / START WITH ONE WIN

Saw a video?
Here’s the guide.

The steps, prompts and files to try it yourself. Free and complete.

Browse all free guides ↗
ChatGPT
CHATGPT / Setup · Step-by-step

Set up ChatGPT

Make it personal, give your work a project, connect one app and try your first real task.

Open the free guide
Claude
DAY1 / Claude setup · Step-by-step

Set up Claude

Tell it about you, teach it how you write, connect your calendar and get tomorrow ready.

Open the free guide
Grok Bot
KIRBY / Grok Bot setup · Step-by-step

Set up your first Grok Bot

Make a Bot, give it a job and a voice, borrow a ready-made one and take it to your phone.

Open the free guide
Higgsfield
HIGGSFIELD / Setup · Step-by-step

Set up Higgsfield

Get your reference images right and check the credit cost before you hit Generate.

Open the free guide
JOB / Everyday AI

12 lines for better answers

Short instructions you can use in your next AI conversation.

Open the free guide
FIXES / Troubleshooting

When AI gets stuck

Find the fix when it forgets, gets something wrong or struggles with a file.

Open the free guide
CANCEL / Everyday AI

What I stopped paying for

See which everyday jobs you can move into the AI tools you already use.

Open the free guide
COWORK / Assistants

Give AI a recurring job

Set up useful work that runs on a schedule.

Open the free guide
HAPPIES / Brand building

Build a brand in Claude Design

Follow the Happies project from a starting idea to a shared visual direction.

Open the free guide
SCROLL / Websites

Turn a brand into a website

See how the Happies site and its scroll effects came together.

Open the free guide
JARVIS / Life outside work

Make your own travel page

Turn a trip into a page with your plans, bookings and places to explore.

Open the free guide
THE LETTER / FREE / TWICE A MONTH

A reason to open
your inbox.

What changed in AI, what’s worth trying, and a build you can make your own. From Kaleb.

Looking for the guide from a video? Find it in the library ↗

THE 30-DAY CHALLENGE

The next thing you make
could surprise you.

Start from zero. Build with us for 30 days. Leave with things you made and know how to use.

$197 one-time · Keep this Season’s lessons for good.